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		<title>Multiple Sclerosis &#8211; Drug Pipeline Analysis and Market Forecasts to 2015-Aarkstore Enterprise</title>
		<link>http://freearticleshub.com/business/article-marketing/multiple-sclerosis-drug-pipeline-analysis-and-market-forecasts-to-2015-aarkstore-enterprise/</link>
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		<pubDate>Sat, 28 Aug 2010 17:08:19 +0000</pubDate>
		<dc:creator>sunny</dc:creator>
				<category><![CDATA[Article Marketing]]></category>
		<category><![CDATA[2015Aarkstore]]></category>
		<category><![CDATA[Analysis]]></category>
		<category><![CDATA[Drug]]></category>
		<category><![CDATA[Enterprise]]></category>
		<category><![CDATA[Forecasts]]></category>
		<category><![CDATA[Market]]></category>
		<category><![CDATA[Multiple]]></category>
		<category><![CDATA[Pipeline]]></category>
		<category><![CDATA[Sclerosis]]></category>

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		<description><![CDATA[by seannalexander Multiple Sclerosis &#8211; Drug Pipeline Analysis and Market Forecasts to 2015-Aarkstore Enterprise The industry analysis specialist, has released a new report, &#8220;Multiple Sclerosis &#8211; Drug Pipeline Analysis and Market Forecasts to 2015&#8243;. The report is an essential source of information and analysis on the global multiple sclerosis (MS) market. The report identifies the [...]]]></description>
			<content:encoded><![CDATA[<div style="float:left;margin:5px;font-size:80%;"><img alt="Multiple Sclerosis ms" src="http://farm4.static.flickr.com/3480/3852452831_512de84e56_m.jpg" width="160"/><br/> by <noindex><a target="_blank" rel="nofollow" href="http://freearticleshub.com/goto/http://www.flickr.com/photos/7315111@N02/3852452831" target="_blank" >seannalexander</a></noindex></div>
<p><strong>Multiple Sclerosis &#8211; Drug Pipeline Analysis and Market Forecasts to 2015-Aarkstore Enterprise</strong></p>
<p>The industry analysis specialist, has released a new report, &#8220;Multiple Sclerosis &#8211; Drug Pipeline Analysis and Market Forecasts to 2015&#8243;. The report is an essential source of information and analysis on the global multiple sclerosis (MS) market. The report identifies the key trends shaping and driving the global MS market. The report also provides insight on the prevalent competitive landscape and the emerging players expected to cause significant shifts in the market positioning of the existing market leaders. Most importantly, the report provides valuable insight on the pipeline products within the global MS sector.This report is built using data and information sourced from proprietary databases, primary and secondary research and in house analysis by team of industry experts.</p>
<p><strong>Scope</strong></p>
<p>The scope of the report includes:</p>
<p>Annualized global multiple sclerosis market revenues data from 2000 to 2008, forecast forward for 7 years to 2015.</p>
<p>Geographies covered in this report include the US, the UK, Italy, Spain, Germany, France, and Japan.</p>
<p>Pipeline analysis data providing a split across different phases, mechanism of action being developed and emerging trends. Key classes of mechanism of action include immunomodulator and anti-inflammatory, cytokine and cytokine-receptor targetters, ion channel targetters, metabolic pathway&#8217;s enzymes targetters, remyelination stimulator and demyelination inhibitor, and neurotransmitters targetters.</p>
<p>Analysis of the current and future market competition in the global multiple sclerosis market. Key market players covered are Biogen idec, Merck Serono, Sanofi Aventis, AstraZeneca and Glenmark Pharmaceuticals Ltd.</p>
<p>Insightful review of the key industry drivers, restraints and challenges. Each trend is independently researched to provide qualitative analysis of its implications.</p>
<p>Key topics covered include strategic competitor assessment, market characterization, unmet needs and implications for future market associated with multiple sclerosis.</p>
<p><strong>Reasons to buy</strong></p>
<p>The report will enhance your decision making capability in a more rapid and time sensitive manner. It will allow you to:</p>
<p>Develop and design your in-licensing and out-licensing strategies through review of pipeline products and technologies and by identifying companies with the most robust pipeline.</p>
<p>Develop business strategies by understanding the trends shaping and driving the global multiple sclerosis market.</p>
<p>Drive revenues by understanding key trends, innovative products and technologies, market segments and companies likely to impact the global multiple sclerosis market in future.</p>
<p>Formulate effective sales and marketing strategies by understanding the competitive landscape and by analyzing the performance of various competitors.</p>
<p>Identify emerging players with potentially strong product portfolio and create effective counter-strategies to gain competitive advantage.</p>
<p>Organize your sales and marketing efforts by identifying the market categories and segments that present maximum opportunities for consolidations, investments and strategic partnerships.</p>
<p>What&#8217;s the next big thing in the global multiple sclerosis market landscape? &#8211; Identify, understand and capitalize.</p>
<p><strong>For more information,please visit:</strong></p>
<p><noindex><a target="_blank" rel="nofollow" href="http://freearticleshub.com/goto/http://www.aarkstore.com/reports/Multiple-Sclerosis-Drug-Pipeline-Analysis-and-Market-Forecasts-to-2015-40529.html" target="_blank" rel="nofollow" onclick="javascript:_gaq.push(['_trackPageview', '/outgoing/article_exit_link']);" ><strong>http://www.aarkstore.com/reports/Multiple-Sclerosis-Drug-Pipeline-Analysis-and-Market-Forecasts-to-2015-40529.html</strong></a></noindex></p>
<div>Multiple Sclerosis ms</div>
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		<title>Uk Neighbourhood Retailing 2008-Aarkstore Enterprise</title>
		<link>http://freearticleshub.com/business/article-marketing/uk-neighbourhood-retailing-2008-aarkstore-enterprise/</link>
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		<pubDate>Tue, 24 Aug 2010 22:09:41 +0000</pubDate>
		<dc:creator>sunny</dc:creator>
				<category><![CDATA[Article Marketing]]></category>
		<category><![CDATA[2008Aarkstore]]></category>
		<category><![CDATA[Enterprise]]></category>
		<category><![CDATA[Neighbourhood]]></category>
		<category><![CDATA[Retailing]]></category>

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		<description><![CDATA[by The Stakhanovite Twins Uk Neighbourhood Retailing 2008-Aarkstore Enterprise Neighbourhood retailing is outperforming all other locations. The location offers substantial opportunities, but the dynamics of the market are changing. As the market consolidates, growth is becoming more elusive and while substantial opportunities remain, trading conditions are more challenging and the strategies for success very different. [...]]]></description>
			<content:encoded><![CDATA[<div style="float:left;margin:5px;font-size:80%;"><img alt="Wine Sales 101" src="http://farm2.static.flickr.com/1292/1336379491_ccb97f256f_m.jpg" width="160"/><br/> by <noindex><a target="_blank" rel="nofollow" href="http://freearticleshub.com/goto/http://www.flickr.com/photos/59479249@N00/1336379491" target="_blank" >The Stakhanovite Twins</a></noindex></div>
<p><strong>Uk Neighbourhood Retailing 2008-Aarkstore Enterprise</strong></p>
<p>Neighbourhood retailing is outperforming all other locations. The location offers substantial opportunities, but the dynamics of the market are changing. As the market consolidates, growth is becoming more elusive and while substantial opportunities remain, trading conditions are more challenging and the strategies for success very different.</p>
<p><strong>Scope</strong></p>
<p>*Key metrics of neighbourhood retail: sales growth, space, store numbers, store sizes and sales densities.</p>
<p>*Detailed market analysis (convenience, off-licences, CTNs, food specialists, pharmacies) and profiles of all the leading neighbourhood retailers</p>
<p>*Focus on composition of convenience market (The Co-operatives, Multiples, Symbol Groups, Independents, forecourt retailing)</p>
<p>*Market shares for leading players 2003-2008<br /><strong><br />Highlights</strong></p>
<p>Neighbourhood retailing is benefitting from a shift in shopping habits, an increased demand for convenience, improved standards and the arrival of the grocers. The expansion of the grocers has enticed people to shop locally and the symbol groups to enhance their propositions, encouraging independents to join and consumers to shop with them. </p>
<p>Competition is intensifying and pressures on food specialists, independents, off-licences and CTNs mounting. With the market consolidating, the easy wins of the past are harder to come by, while the boost received from the arrival of the grocers can not be repeated. Growth is set to become more elusive and the strategies for success different.</p>
<p>With propositions becoming more comprehensive, the need for CTNs, off-licenses and undifferentiated specialists is diminishing. As the market consolidates, store environments, fresh food and food-to-go will be key battlegrounds and the multiples, with the expertise and investment available to them, are well placed be the big winners. </p>
<p><strong>Reasons to Purchase</strong></p>
<p>*Benchmark retailer performance against the market. Understand the dynamics of the location, its composition and prospects for each channel</p>
<p>*Identify the growth prospects of key players in neighbourhood retailing</p>
<p>*Analyse the key issues impacting the location and identify thestrategies for success</p>
<p><strong>Table of Contents : <br />CHAPTER 1 EXECUTIVE SUMMARY 24</strong><br />Food-led neighbourhood to outperform total retail 25<br />Neighbourhood retailing creating a virtuous circle 25<br />Tesco and Sainsbury feeding virtuos circle and exerting competitive pressure 25<br />Takeover of Somerfield cements top place for The Co-operative 25<br />Symbol groups recruitment blitz will consolidate market further 26<br />CTNs and Off-licences a dwindling format 26<br />Grocers look at alternative sites for expansion as market saturates 26<br />Symbol groups improve offer, but risk falling behind 27<br />Convenience stores benefit from demand for top-up shopping 27<br />Diversifying offer to exploit high footfall and desire for convenience 28<br />Neighbourhood sales growth becoming more elusive 28<br />Power to shift further to grocers and large symbol groups 28<br />CHAPTER 2 KEY ISSUES 30<br />Exploiting opportunities in outperforming location 31<br />Changing shopper demographic 31<br />Demand for top-up shopping 32<br />Desire for convenience 33<br />Adapting to changing dynamics of location 34<br />Market consolidating 34<br />Competition intensifying 35<br />Consolidation to impact future growth opportunities 36<br />Flexible formats 38<br />Flexible propositions 38<br />Symbol groups boost loyalty 38<br />Diversify &amp; Differentiate 39<br />Threats Remain 40<br />CTNs and off-licences lose out to bigger players 41<br />Onerous legislation will hit sales and profits 41<br />Dwindling need for CTNs &amp; Off-licences 42<br />Only highly differentiated food specialists will survive 42<br />CHAPTER 3 NEIGHBOURHOOD MARKET 44<br />Summary 44<br />Supermarkets and symbol groups pressurise unaffiliated independents 44<br />Components of neighbourhood retailing 46<br />Neighbourhood sales channels 47<br />Majority of neighbourhood sales through convenience stores 48<br />Space 50<br />Multiples and symbol groups slow decline in space 50<br />Neighbourhood SWOT analysis 52<br /><strong><br />CHAPTER 4 NEIGHBOURHOOD V OTHER LOCATIONS 53</strong><br />Sales 55<br />Sales growth driven by multiples and symbol groups 55<br />Space 58<br />Opportunistic retailers help slow declines in neighbourhood space 58<br />Sales densities 60<br />Boosted by product mix and expansion of multiples 60<br />Stores 62<br />Vacant stores are snapped up quickly 62<br />CHAPTER 5 C-STORES AND SMALL GROCERS 65<br />Summary 65<br />Despite continued consolidation, market remains fragmented 65<br />SWOT analysis 67<br />Key messages 68<br />Unafilliated independents continue to be recruited by symbol groups 68<br />Smaller Grocers – The Co-operative stamps authority and supermarkets exert pressure 68<br />Convenience retailing will benefit from changing shopping habits 69<br />Constrained household budgets make value key 69<br />Growing importance of fresh food and food-to-go 70<br />C-stores expand on to forecourts 70<br />Waitrose sensibly commits to convenince store expansion 71</p>
<p><strong>CHAPTER 6 C-STORES: OTHER SYMBOL GROUPS 73</strong><br />Introduction 73<br />Summary 73<br />How Costcutter / Nisa-Today&#8217;s relationship evolves will significantly impact on Nisa 73<br />Prevalence of wholesalers with a symbol group offer could decline sharply 74<br />Fresh produce and own brands become vital aspects of propositions 74<br />Key players 75<br />Best-one (Bestway) 75<br />Key Store (JW Filshill) 76<br />Lifestyle (Landmark Group) 76<br />Mace (Palmer &amp; Harvey McLane) 77<br />Nisa-Today&#8217;s 77</p>
<p><strong>CHAPTER 7 C-STORES ON FORECOURTS 80</strong><br />Summary 80<br />Still hold opportunities for convenience and food service brands 80<br />Key messages 80<br />After decline petrol station numbers stabilise 80<br />Modern forecourt convenience stores continue to break old stereotypes 81<br />Motorists shop spend was resilient despite high fuel prices in 2008 81<br />Convenience store and oil company partnerships still being pursued 82<br />Service station food-to-go remains a growth area 83<br />Franchise arrangements increasingly prevalent 83<br />BP, Shell and Total continue to prospect for new dealers 83<br />BP franchise model successful template for others 83<br />SWOT analysis 85<br />Store numbers 86<br />Key players 87<br />BP has strongest shop brand on UK forecourts 87<br />Shell develops private label food-to-go range 88<br />Esso partnership with Tesco leaves it well placed 88<br />Total trio of formats 89<br />Almost all Texaco sites are dealer-owned 89<br />Smaller fuel retailers partner with branded stores 89</p>
<p><strong>CHAPTER 8 TRADITIONAL FOOD SPECIALISTS 91</strong><br />Summary 91<br />Niche players set to capitalise in struggling market 91<br />SWOT analysis 92<br />Key messages 92<br />Food specialists continue to struggle 92<br />Niche operators that diversify will prosper 93<br />Future for the sector looks challenging 94<br />Neighbourhood food specialists in wider context 95<br />Multiples and symbol groups encroach on specialists territory 95<br />Background of total sales, space and stores 97<br />Food specialists sales continue to be pressurised by multiples 97<br />Space and stores continue to contract as competition intensifies 100<br />CHAPTER 9 TRADITIONAL OFF-LICENCES 102<br />Summary 102<br />Off-licences face uncertain future 102<br />SWOT analysis 103<br />Key messages 104<br />Specialist off-licences under pressure from all sides 104<br />Proposed minimum unit pricing will be of no benefit to off-licences 104<br />Specialists need to utilise their strengths to advantage 105<br />Problem areas: shallow range, lack of knowledge and prices not low enough 105<br />First Quench (Threshers, Wine Rack, Haddows and The Local) 106<br />Struggles for survival 106<br />Other key players 107<br />Bargain Booze 107<br />Laithwaites 108<br />Majestic Wine 108<br />Oddbins 109<br />Wine Cellar 109</p>
<p><strong>CHAPTER 10 NEIGHBOURHOOD PHARMACIES 110</strong><br />Summary 110<br />Pharmaceutical market defies downturn 110<br />SWOT analysis 111<br />Key Messages 112<br />Local chemists seek to capitalise 112<br />Deregulation allows growth for supermarkets and independents alike 112<br />Smaller independents struggle against supermarkets and abolishment of PPA 112<br />Swine Flu injects boost 113<br />Pharmacies compete with GPs 113<br />Alliance Boots 114<br />Key Messages 117<br />Lloydspharmacy 118<br />Key Messages 120<br />CHAPTER 11 TRADITIONAL CTN OPERATORS 123<br />Summary 123<br />CTNs face increasingly uncertain future 123<br />SWOT analysis 124<br />Key messages 125<br />Increasingly competitive marketplace 125<br />Diversifying offer essential for survival 125<br />Provide service to encourage loyalty and spend 126<br />CTNs need to adapt store environments following tobacco legislation 126<br />Consolidation in newspaper distribution will see more CTNs close 127<br />Martin McColl 128<br />CHAPTER 12 FORECAST 130<br />Retail spending by location in 2008 and 2013 130<br />Multichannel retailers will prosper as online spending grows 130<br />Neighbourhood retailing to 2013 131<br />Sales growth to rise as multiples and symbol groups take over 131<br />Convenience stores will prosper in increasingly competitive market 133<br />Declines in space and stores will slow as market consolidates 134<br />CHAPTER 13 COMPANY DATA ANALYSIS 136<br />Summary 136<br />Winners &amp; losers 136<br />Expansion of The Co-op and Tesco makes them big winners 136<br />Neighbourhood retailers sales 138<br />Growth driven by expansion of The Co-op and multiples 138<br />Market</p>
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		<title>Beer, Cider And Fabs In Singapore To 2013 &#8211; Aarkstore Enterprise Market Reserach Report</title>
		<link>http://freearticleshub.com/business/article-marketing/beer-cider-and-fabs-in-singapore-to-2013-aarkstore-enterprise-market-reserach-report/</link>
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		<pubDate>Sun, 22 Aug 2010 08:14:05 +0000</pubDate>
		<dc:creator>sunny</dc:creator>
				<category><![CDATA[Article Marketing]]></category>
		<category><![CDATA[2013]]></category>
		<category><![CDATA[Aarkstore]]></category>
		<category><![CDATA[Beer]]></category>
		<category><![CDATA[Cider]]></category>
		<category><![CDATA[Enterprise]]></category>
		<category><![CDATA[Fabs]]></category>
		<category><![CDATA[Market]]></category>
		<category><![CDATA[Report]]></category>
		<category><![CDATA[Reserach]]></category>
		<category><![CDATA[Singapore]]></category>

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		<description><![CDATA[by Ron Sombilon Gallery Beer, Cider And Fabs In Singapore To 2013 &#8211; Aarkstore Enterprise Market Reserach Report Introduction This databook provides key data and information on the beer, cider and FABs market in Singapore. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company [...]]]></description>
			<content:encoded><![CDATA[<div style="float:left;margin:5px;font-size:80%;"><img alt="Wine Sales 101" src="http://farm3.static.flickr.com/2528/4502327574_696680e393_m.jpg" width="160"/><br/> by <noindex><a target="_blank" rel="nofollow" href="http://freearticleshub.com/goto/http://www.flickr.com/photos/23889619@N04/4502327574" target="_blank" >Ron Sombilon Gallery</a></noindex></div>
<p><strong>Beer, Cider And Fabs In Singapore To 2013 &#8211; Aarkstore Enterprise Market Reserach Report</strong></p>
<p><strong>Introduction</p>
<p></strong> This databook provides key data and information on the beer, cider and FABs market in Singapore. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company &amp; brand share. This report also provides expenditure and consumption data for the historic and forecast periods.</p>
<p><strong>Scope<br /></strong><br /> *Contains information on three categories: beer, FABs and cider.</p>
<p> *Market,category and segment level information on value, volume, and expenditure &amp; consumption, with historic (2003-2008) and forecast (2009-2013) data</p>
<p> *Category level company and brand share as well as distribution share information for 2007 and 2008</p>
<p> *Review of the top two companies within the beer, cider and FABs market, including company overview, key facts and business description</p>
<p><strong>Highlights<br /></strong><br /> The market for beer, cider and FABs in Singapore increased at a compound annual growth rate of 3% between 2003 and 2008.</p>
<p> The beer category led the beer, cider and FABs market in Singapore, accounting for a share of 79.7%.</p>
<p> Leading players in Singapore beer, cider and FABs market include Asia Pacific Breweries Limited, Carlsberg A/S and Anheuser-Busch InBev.</p>
<p><strong>Reasons to Purchase<br /></strong><br /> *Develop business strategies by understanding the quantitative trends within the beer, cider and FABs market in Singapore</p>
<p> *Design effective marketing and sales strategies by identifying key market categories and segments</p>
<p> *Identify key players within the market to plan lucrative M&amp;A, partnerships and agreements</p>
<p><strong>TABLE OF CONTENTS<br /></strong>Chapter 1 Executive Summary 2<br /> Summary market level: beer, cider and FABs 2<br /> Summary category level: beer 3<br /> Summary category level: cider 4<br /> Summary category level: FABs 5<br /> Chapter 2 Introduction 6<br /> What is this report about? 6<br /> How to use this report 6<br /> Market definition 7<br /> Chapter 3 Market Overview 20<br /> Value analysis (Singapore Dollar), 2003?08 20<br /> Value analysis (Singapore Dollar), 2008?13 21<br /> Value analysis (US dollars), 2003?08 23<br /> Value analysis (US dollars), 2008?13 23<br /> Volume analysis, 2003?08 25<br /> Volume analysis, 2008?13 26<br /> Company and brand share analysis 28<br /> Distribution analysis 32<br /> Expenditure and consumption per capita 34<br /> Chapter 4 Leading Company Profiles 37<br /> Asia Pacific Breweries Limited 37<br /> Carlsberg A/S 39<br /> Chapter 5 Category Analysis: Beer 41<br /> Value analysis (Singapore Dollar), 2003?08 41<br /> Value analysis (Singapore Dollar), 2008?13 42<br /> Value analysis (US dollars), 2003?08 44<br /> Value analysis (US dollars), 2008?13 45<br /> Volume analysis, 2003?08 47<br /> Volume analysis, 2008?13 48<br /> Company and brand share analysis 50<br /> Distribution analysis 54<br /> Expenditure and consumption per capita 56<br /> Chapter 6 Category Analysis: Cider 59<br /> Value analysis (Singapore Dollar), 2003?08 59<br /> Value analysis (Singapore Dollar), 2008?13 60<br /> Value analysis (US dollars), 2003?08 61<br /> Value analysis (US dollars), 2008?13 61<br /> Volume analysis, 2003?08 62<br /> Volume analysis, 2008?13 63<br /> Company and brand share analysis 64<br /> Distribution analysis 67<br /> Expenditure and consumption per capita 69<br /> Chapter 7 Category Analysis: FABs 72<br /> Value analysis (Singapore Dollar), 2003?08 72<br /> Value analysis (Singapore Dollar), 2008?13 73<br /> Value analysis (US dollars), 2003?08 75<br /> Value analysis (US dollars), 2008?13 75<br /> Volume analysis, 2003?08 77<br /> Volume analysis, 2008?13 78<br /> Company and brand share analysis 80<br /> Distribution analysis 83<br /> Expenditure and consumption per capita 85<br /> Chapter 8 Country Comparison 88<br /> Value 88<br /> Volume 92<br /> Market share 96<br /> Chapter 9 PESTLE analysis 97<br /> Summary 97<br /> Political analysis 98<br /> Economic analysis 101<br /> Social analysis 104<br /> Technological analysis 107<br /> Legal analysis 109<br /> Environmental analysis 112<br /> Chapter 10 New Product Development 114<br /> Product launches over time 114<br /> Recent product launches 116<br /> Chapter 11 Macroeconomic Profile 117<br /> Macroeconomic indicators 117<br /> Chapter 12 Research Methodology 122<br /> Methodology overview 122<br /> Secondary research 123<br /> Market modeling 124<br /> Creating an initial data model 124<br /> Revising the initial data model 124<br /> Creating a final estimate 125<br /> Creating demographic value splits 125<br /> Primary research 125<br /> Data finalization 126<br /> Ongoing research 126<br /> Chapter 13 APPENDIX 127<br /> Future readings 127<br /> How to contact experts in your industry 127<br /> Disclaimer 127</p>
<p>For more information, please visit :</p>
<p>http://www.aarkstore.com/reports/Beer-Cider-and-FABs-in-Singapore-to-2013-37691.html</p>
<div>Wine Sales 101</div>
<p>Find More <a href="http://freearticleshub.com/category/business/article-marketing/" target="_blank" >Wine Sales 101 Articles</a></p>
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		<title>The Future Of Wine: Capitalizing On New Opportunities And Preferences &#8211; Market Research Report On Aarkstore Enterprise</title>
		<link>http://freearticleshub.com/business/article-marketing/the-future-of-wine-capitalizing-on-new-opportunities-and-preferences-market-research-report-on-aarkstore-enterprise/</link>
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		<pubDate>Fri, 20 Aug 2010 17:10:14 +0000</pubDate>
		<dc:creator>sunny</dc:creator>
				<category><![CDATA[Article Marketing]]></category>
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		<category><![CDATA[Future]]></category>
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		<description><![CDATA[by The Stakhanovite Twins The Future Of Wine: Capitalizing On New Opportunities And Preferences &#8211; Market Research Report On Aarkstore Enterprise Introduction Unlike the beer market, wine has not experienced a sustained decline and has continued to grow in value in some regions despite the economic crisis. Success in the market will be driven by [...]]]></description>
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<p><strong>The Future Of Wine: Capitalizing On New Opportunities And Preferences &#8211; Market Research Report On Aarkstore Enterprise</strong></p>
<p>Introduction</p>
<p> Unlike the beer market, wine has not experienced a sustained decline and has continued to grow in value in some regions despite the economic crisis. Success in the market will be driven by appealing to the continuing growth of consumers&#8217; trading up tendencies in core markets while educating and heightening the appeal of wine among new consumers in emerging markets and younger demographic cohorts.</p>
<p> Scope</p>
<p> *Detailed insights and analysis documenting the drivers and inhibitors of the wine market</p>
<p> *Exclusive occasions, market and consumer survey data and analysis covering each category</p>
<p> *Strategic conclusions combined with actionable recommendations for all industry players looking to fully capitalize on this market</p>
<p> *Countries covered: France, Germany, Italy, the Netherlands, Spain, Sweden, UK, US, Australia, Japan, South Korea, China, India, Brazil, and Russia</p>
<p> Highlights</p>
<p> Alcohol sales growth is suffering from the affects of the global downturn, but longer term trends such as moderation for health or expenditure reasons are well established threats. The shift towards premiumization and a higher value/lower volume consumption pattern is set to continue but has lost momentum and is not forestalling the sales decline.</p>
<p> Health is one of the most significant trends influencing CPG brands in the present. Wine is best placed of the three main alcohol categories to capitalize on this, and regular moderate wine consumption has often been linked with health benefits. The industry has adapted further to this trend and lower alcohol wines have already seen some success.</p>
<p> Price and value-for-money are growing as influencing factors in what drinkers consume, where they consume and in what volume. The negative economic backdrop has clearly been a major motivator in this, and has further favored the off-trade over the on-trade.</p>
<p> Reasons to Purchase</p>
<p> *Consumer understanding: obtain a detailed understanding of consumer attitudes and behaviors towards wine</p>
<p> *Market understanding: identify the key wine markets and product innovation trends in 15 countries across four territories</p>
<p> *Ideation: find inspiration for innovative formulations and positioning that takes advantage of consumers&#8217; desires for premium and health attributes</p>
<p> Table of Contents :<br /> Overview 1<br /> Catalyst 1<br /> Summary 1<br /> Table of Contents 2<br /> Table of figures 3<br /> THE FUTURE DECODED 4<br /> INTRODUCTION: Wine is beer&#8217;s principal competitor in the global alcoholic drinks market 4<br /> TREND: The overall alcoholic beverage market is defined by its maturity and the moderate consumption behaviors of consumers 4<br /> Sales performance in the alcoholic beverages market highlights the contrast between the saturated, static markets of the West and the developing potential of key emerging markets 5<br /> Trends in consumers&#8217; consumption occasions mirror the flat performance in sales volumes 8<br /> Males remain the dominant gender in overall alcohol occasions, although female consumption is growing stronger 11<br /> Alcohol consumption occasions decline with age as moderation behaviors rise and consumers&#8217; priorities shift 16<br /> Moderation, driven by rising attentiveness to health issues, is increasingly characterizing many consumers&#8217; alcoholic beverage consumption behaviors 20<br /> Moderation has also been influenced by economic circumstances, but consumers remain resistant to the concept of cutting back on alcohol for purely financial reasons 24<br /> Alcohol abstainers: although a minority, those who never drink account for sizeable shares of LDA consumers 29<br /> Key takeouts and implications: growth potential in the alcohol market will be centered on tapping new consumer groups and the sustenance of trading up behavior 34<br /> TREND: Wine is a popular alcoholic beverages category that is not experiencing the same slow sustained decline seen in beer, cider &amp; FABs 35<br /> Wine sales figures show mixed fortunes, although the category is not in the middle of a sustained decline 35<br /> Wine occasions are one of the key consumption occasions in the alcohol market but frequencies in some developed markets are falling 40<br /> Although men typically enjoy more wine occasions, the category is not subject to the pronounced male bias seen in both beer and spirits 45<br /> Wine consumption is still skewed towards older age groups 51<br /> Categorization of wine consumers can cross typical demographic groupings with differing mindsets having important lessons for the industry 54<br /> Key takeouts and implications: the outlook for wine remains more positive than that for other major categories despite the downturn 56<br /> TREND: On and off-trade dynamics in the wine market: consumers&#8217; off-trade consumption is the fundamental driver of category sales 57<br /> The shift in alcohol sales from the on-trade to the off-trade reflects a trend predating the global economic downturn 57<br /> The economic climate is however influencing consumers&#8217; propensity to consume on-trade and also their product choices 63<br /> Recent trends show increased motivation among consumers to consume off-trade 67<br /> Time scarcity and related external pressures on alcohol consumption occasions adds impetus to the move to the off-trade 72<br /> The frequency and location of on-trade consumption habits around the world underlines preferences for moderate relaxed drinking occasions 75<br /> Consumers drink with greater frequency when at home than they do on-trade 80<br /> Brand choice is being influenced by price both on and off-trade, although this is, perhaps surprisingly, more marked off-trade 84<br /> The wine category is rooted in the off-trade in most key markets 90<br /> Wine is less dependent on on-trade occasions than the overall alcohol market FINISH!!!!! 94<br /> Particular pressures on the wine market in the off-trade stem from the so-called &#8216;discount trap&#8217; 98<br /> Key takeouts and implications: the strength of the off-trade in the wine market continues to offer a reasonable degree of security for the wine industry 100<br /> INSIGHT: Changing consumer preferences in the wine market: food and health associations are strong points for wine 101<br /> Some consumers are shifting between categories based on price and value-for-money considerations, but habit and experiential attributes remain highly important 101<br /> Wine&#8217;s continued success is heavily based on its strong association with eating 107<br /> Wine&#8217;s popularity by occasion type peaks when matched with food 109<br /> Wine is a fundamentally social consumption experience, influencing its suitability for different types of occasions 118<br /> The influence of health on alcohol choice: wine benefits from widespread awareness and acceptance of certain healthy attributes but still faces challenges in maintaining a credible healthy positioning 119<br /> The popularity of lower alcohol versions of brands reflects both health awareness and the general trend for moderation, but presents problems for the wine market 124<br /> Consumers&#8217; origin and style preferences within wine are influenced by quality, sensory and value factors 128<br /> Distribution channel preferences among consumers are shifting in favor of supermarkets and convenience stores 130<br /> The online channel is influencing consumers&#8217; purchase behavior and is a valuable tool in tracking their changing preferences 131<br /> Authenticity is a growing consumer motivator and stronger point for the wine market 131<br /> Key takeouts and implications: wine continues to capitalize on its association with eating and actively benefit from the moderation of non-food related drinking occasions 133<br /> INSIGHT: Innovation trends in wine: upscale and natural/ethical halo claims lead in new product releases 134<br /> Recyclable is the leading product claim associated with wine, underlining the growth of issues such as ethicality and sustainability in the market 135<br /> Manufacturers have continued to focus on meeting the upscale/premiumization trend despite the economic crisis 137<br /> Mature has emerged as a tag in wine as manufacturers and marketers embrace the core older consumer base more openly 139<br /> Organic claims have become increasingly relevant as a premium measure, but 141<br /> Private label wine releases have been given impetus by the economic backdrop and increased credibility among consumers 143<br /> Key takeouts and implications: tracking the key consumer mega-trends is essential to directing innovation in the wine market 144<br /> ACTION POINTS 145<br /> ACTION: Build a compelling case for brand loyalty in the off-trade 145<br /> ACTION: Be aware of the risks of discounting and promotions to post-recessionary sales and brand equity 147<br /> Pursue approaches that offer price-conscious consumers more flexibility in their spending 149<br /> Be measured in pricing strategies and educate consumers that less is not always better 150<br /> ACTION: Target comfort-based and social occasions 150<br /> ACTION: Look at inorganic growth opportunities through co-operation and consolidation 152<br /> ACTION: Online distribution is a major opportunity for the wine industry 153<br /> ACTION: Social Media presents opportunities for targeting younger wine drinkers 155<br /> ACTION: Enhance approaches to effectively educate consumers 158<br /> Make wine descriptions more useful to consumers 159<br /> ACTION: Be ready for renewed trading up opportunities during the post-recessionary period 159<br /> Maintain a strong focus on innovation and R&amp;D during times of economic uncertainty 159<br /> Start planning for the longer term by continually tracking consumers as an economic recovery begins to become a reality 160<br /> APPENDIX 162<br /> Methodology 162<br</p>
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		<title>Enterprise Inc &#8211; Entreprenur In Residence</title>
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		<pubDate>Mon, 21 Dec 2009 17:55:36 +0000</pubDate>
		<dc:creator>sunny</dc:creator>
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		<description><![CDATA[SOME ENTREPRENEURS ARE LUCKY ENOUGH TO HAVE A FULL FLEDGED SUPPORT SYSTEM. IT&#8217;S CALLED AN ENTREPRENEUR IN RESIDENCE PROGRAM. IT&#8217;S PRETTY COMMON IN START UP MECCAS LIKE SILICON VALLEY AND IS SLOWLY &#8230;]]></description>
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SOME ENTREPRENEURS ARE LUCKY ENOUGH TO HAVE A FULL FLEDGED SUPPORT SYSTEM. IT&#8217;S CALLED AN ENTREPRENEUR IN RESIDENCE PROGRAM. IT&#8217;S PRETTY COMMON IN START UP MECCAS LIKE SILICON VALLEY AND IS SLOWLY &#8230; </p>
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